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Exporting Resources

Introduction to Exporting

There is a range of options for becoming involved in exporting, from filling orders for domestic buyers to exporting directly yourself.

For those who choose to dedicate the company resources required for exporting directly, a detailed and thorough strategy should be developed. Steps in developing such strategy include:

  • Evaluating your product's export potential
  • Determining if you are really willing to make a commitment to international markets by evaluating whether your company is "export-ready"
  • Identifying key foreign markets for your products through market research
  • Evaluating distribution and promotional options and establishing an overseas distribution network
  • Determining export prices, payment terms, methods, and techniques
  • Familiarizing yourself with shipping methods and export documentation procedures and requirements

The following sites should provide a good introduction to exporting: