Audrey J. Murrell, associate professor of business administration and director of the school's David Berg Center for Ethics and Leadership, has been named Associate Dean of the College of Business Administration.
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New research shows that social media mentions have a substantially bigger effect on a company's sales than do the effects of a news story in a traditional media outlet. What does this mean for digital marketers?
MIS and project management research by Senior Associate Dean and Professor of Business Administration Laurie Kirsch is featured in the magazine International Innovation. Her work addresses group dynamics and conflict prevention.
Two Katz chaired professors, along with an alumnus, were credited as among the most influential researchers in project management in a paper published in the International Journal of Managing Projects in Business.
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